Privacy policy.
Effective Date: October 2025
Business Name: Applior
Email: luke@applior.com
Website: www.applior.com
1. Introduction
At Applior, we respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains how we collect, use, and protect any data you provide when you visit our website or interact with our services.
By using this website, you agree to the terms of this Privacy Policy.
2. Information We Collect
We may collect the following types of personal data:
Contact Information — such as your name, email address, and business details when you submit a form or book a call.
Marketing and Communication Data — including your preferences in receiving marketing materials.
Technical Data — such as your IP address, browser type, and browsing patterns collected through cookies and analytics tools (e.g., Meta Pixel, Google Analytics).
3. How We Use Your Information
We collect and use your information for the following purposes:
To respond to enquiries and provide our services.
To send updates, offers, or marketing communications (only if you have opted in).
To improve our website performance and customer experience.
To comply with legal obligations and regulatory requirements.
We never sell or rent your data to third parties.
4. How We Store and Protect Your Data
We store your data securely using encrypted systems and take appropriate technical and organisational measures to prevent unauthorised access, loss, or misuse.
We will only retain your personal data for as long as necessary to fulfil the purposes it was collected for, including for legal and accounting requirements.
5. Your Data Protection Rights
Under UK GDPR, you have the right to:
Request access to the personal data we hold about you.
Request correction or deletion of your data.
Withdraw consent for marketing communications at any time.
Lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled.
To exercise any of these rights, contact us at luke@applior.com.
6. Cookies
Our website uses cookies to enhance your experience and analyse site traffic.
You can control or disable cookies through your browser settings, but some features may not function properly without them.
7. Third-Party Services
We may use trusted third-party services (such as analytics or CRM platforms) to support our operations.
These providers are GDPR-compliant and process your data only according to our instructions.
8. Updates to This Policy
We may update this Privacy Policy periodically.
All changes will be posted on this page with an updated “Effective Date”.
Contact:
If you have any questions about this policy or your personal data, please contact: